Social Media Travel Campaign

How do I promote custom itinerary service? By showing its importance to the audience. Usually, every traveler faces tons of challenges while finding answer to questions related to mode of transport, places to stay, etc. during their journey. Since every journey of each individual is a very subjective topic with it's own set of challenges, significance and experience, it created an opportunity to craft a campaign 'Let Gaida guide you' where the tagline was 'Find your answers in our custom itinerary'. To make it interesting, I mapped TRAVEL initials to the first alphabet of the problem statement. I also connected the initials to the picture of the design; to a famous travel destination whose name started with the same alphabet for creative visuals. The campaign spoke about the brand's bespoke itinerary service tailored to every need, that promised a smooth travel from start to end, ensuring a beautiful experience.